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Solar Power Global Market Attractiveness Interactive Model
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This interactive Excel 2007 database provides a standard framework for analyzing the potential and relative attractiveness of national-level solar markets around the World and assessing macro conditions, access to market, national energy policy, growth potential of renewable energy and infrastructure considerations. The model is updated on a continuous basis as more current data becomes available.

The model includes both quantitative and qualitative analysis looking both at past trends and the future outlook. It identifies the opportunities for and the risks to solar investments and provides a platform for considering options with a common set of criteria.

The model is fully interactive, enabling users to build an unlimited number of scenarios by both selecting and independently weighting 120 Indicators. Scoring parameters can also be adapted to suit specific situations, development criteria, strategic preferences or sensitivities.

World and Regional views instantly display comparative results for a definable selection of the 214 geographic entities included in the model whilst a Country view enables drill-downs to assess relative strengths and weaknesses and identify specific metrics for each of the 120 Indicators.

The model includes over 19,000 data points across 214 geographic entities.

Additional customization of the model is also possible, whether involving alternative Indicators or including different analysis views.

Highly interactive model with simple point and click functionality enabling basic to complex analysis of the relative attractiveness of solar power markets globally.

Information used in the model is built on comprehensive data gathering and analysis of renewable and solar power markets worldwide.

Full access to the raw data and subsequent calculation fields and an ability to view individual indicators and entire data sets at the country, sub-region, region or global level.

Ready to use off-the-shelf - no Excel experience required. Model includes a Quick Start Guide.

The model is also accompanied by a 25 page User Guide for users who want to construct complex scenarios and benefit from the full functionality of the model. The User Guide contains a detailed view of the model structure, a tab by tab review of the spreadsheet layout and a comprehensive walkthrough of building a scenario.

Outputs are in both tabular and visual formats with additional functionality provided to enhance views.

The model is unlocked so experienced Excel users can further customize the model as needed. Additional customization of the model can also be provided publisher.

A few examples of questions answered:
1. Which countries with solar potential currently have the lowest security risks or are the most stable politically?
2. Which countries have the highest rural populations or largest population without regular access to electricity?
3. Which countries have high tariff and non-tariff barriers to entry for overseas companies?
4. Which countries have the best logistical and custom procedures simplifying product imports and distribution channels?
5. In which countries are my legal, property and financial rights best protected?
6. Which countries have financing, incentives and support policies in place to assist the development of renewable energy?
7. What is the total energy capacity of a given country; what are past trends and what is the future growth outlook?
8. Which countries are most dependent on net electricity imports?
9. Which countries have existing solar capacity and what are the accessible market expectations through to 2020?
10. How large is the LCOE gap between conventional fuels and solar projects?

A few examples of possible scenarios:
1. Which are the most stable markets in Asia with low electrification or significant distribution issues?
2. Which markets in Africa would be most suitable for residential, off-grid solar installations?
3. Which markets in Europe are likely to show the most growth in solar capacity through to 2020?
4. What are the most supportive markets for solar from a financing, policy and general business support perspective?
5. Which Latin American markets have high solar potential but have the highest investment risk?

A sample document is available with more details.

Published: September 2013
Publisher: Energici Holdings Inc-RF


1 Solar Attractiveness Model (Excel 2007)
1 User Guide (PDF)

The model is fully interactive and comes complete with a detailed user guide. Irrespective of users’ experience with Excel, complex scenarios can be built and reviewed quickly and easily and customisation (either by advanced Excel users or on request from Energici Holdings Inc) is possible.


The model consists of 4 main sections spread across 10 tabs in an Excel 2007 spreadsheet.

Raw Data
Over 19,000 datapoints assigned to 120 indicators distributed across 26 categories (see below) and 214 geographic entities. All data is fully sourced and referenced.

Every indicator can be weighted to increase its relative contribution to a scenario. Scoring parameters for indicators are also fully editable to reflect the requirements or sensitivities of any given scenario.

Raw data is converted to weighted scores and ultimately to Investment and Solar Attractiveness indices based on the weights and scoring parameters set by the user.

Charts & Analysis
Visual and tabular outputs are built in to explore the scenario outputs from a global, regional, sub-regional and country level. Tables rank countries based on their solar attractiveness indices and XY scatter plot charts with editable axes map out relative positionings of countries at a global, regional and sub-regional level. Individual country reports provide comparative analysis of category scores against other regional and global markets and provide detailed extracts of all 120 Indicators for the country in question. Additional analysis and charting is possible using either the raw data, weighted scores or ultimate Investment and Solar Attractiveness indices – all data is fully accessible and detailed instructions on the location and makeup of the various data forms are provided in the enclosed user guide.

For ease of reference, the 120 indicators are bundled into discrete categories. All raw data, weights, scoring parameters, scores, weighted scores and indices for all 214 geographic entities are fully accessible in the model.

31 Security, Social, Technological, Economic and Political indicators are grouped to analyse the macro environment for all countries.

16 Trade, Tariff, Customs, Barrier to Entry and Environmental indicators examine access to market issues.

13 Protection and Policy indicators make up the legislative portion of the model.

25 Operations, Taxes, Financing, Incentives, Logistics and Support indicators review the business attractiveness for all countries.

10 Total Energy, Consumption and Value indicators identify total energy capacity trends, consumption developments and levels of private investment.

9 Renewables indicators review past trends and the future outlook for non-hydro renewables, including historic compound growth rates, market shares and future growth outlook.

12 Solar, Irradiation and Pricing indicators comprise the analysis of the solar market, covering installed and added capacity, historical short and long term trends, market shares, per capita and GDP ratios, 2020 growth outlook and annual accessible market forecasts.

4 Network indicators assess the distribution of power.


The User Guide contains :

- a detailed view of the model structure,
- a tab by tab review of the spreadsheet layout and
- a comprehensive walkthrough of building a scenario.


The model includes over 19,000 datapoints covering 214 geographic entities segmented into 5 Regions and 23 Sub-Regions.

AFRICA : Central Africa, East Africa, North Africa, South Africa, West Africa
AMERICAS : Caribbean, Central America, North America, South America
ASIA : Central Asia, East Asia, South Asia, South East Asia, West Asia
EUROPE : East Europe, North Europe, South Europe, West Europe
MIDDLE EAST : Middle East
OCEANIA : Australia / NZ, Melanesia, Micronesia, Polynesia"
The model includes over 19,000 datapoints covering 214 geographical entities, segmented as below into Regions and Sub-Regions.


Central Africa - Angola, Cameroon, Central African Republic, Chad, Congo, Dem. Rep., Congo, Rep., Equatorial Guinea, Gabon, Sao Tome and Principe

East Africa - Burundi, Comoros, Djibouti, Eritrea, Ethiopia, Kenya, Madagascar, Malawi, Mauritius, Mozambique, Rwanda, Seychelles, Somalia, South Sudan, Tanzania, Uganda, Zambia, Zimbabwe

North Africa - Algeria, Egypt, Libya, Morocco, Sudan, Tunisia

South Africa - Botswana, Lesotho, Namibia, South Africa, Swaziland

West Africa - Benin, Burkina Faso, Cape Verde, Cote dIvoire, Gambia, Ghana, Guinea, Guinea-Bissau, Liberia, Mali, Mauritania, Niger, Nigeria, Senegal, Sierra Leone, Togo


Caribbean - Antigua and Barbuda, Aruba, Bahamas, Barbados, Cayman Islands, Cuba, Curacao, Dominica, Dominican Republic, Grenada, Haiti, Jamaica, Puerto Rico, Sint Maarten (Dutch part), St. Kitts and Nevis, St. Lucia, St. Martin (French part), St. Vincent and the Grenadines, Trinidad and Tobago, Turks and Caicos Islands, Virgin Islands, U.S.

Central America - Belize, Costa Rica, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama

North America - Bermuda, Canada, Greenland, United States

South America - Argentina, Bolivia, Brazil, Chile, Colombia, Ecuador, Guyana, Paraguay, Peru, Suriname, Uruguay, Venezuela


Central Asia - Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan, Uzbekistan

East Asia - China, Hong Kong, Japan, Korea, North, Korea, South, Macau, Mongolia

South Asia - Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan, Sri Lanka

South East Asia - Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, Thailand, Timor-Leste (East Timor), Vietnam

West Asia - Armenia, Azerbaijan, Cyprus, Georgia


East Europe - Belarus, Bulgaria, Czech Republic, Estonia, Hungary, Moldova, Poland, Romania, Russia, Slovakia, Ukraine

North Europe - Channel Islands, Denmark, Faeroe Islands, Finland, Iceland, Ireland, Isle of Man, Latvia, Lithuania, Norway, Sweden, United Kingdom

South Europe - Albania, Andorra, Bosnia and Herzegovina, Croatia, Greece, Italy, Kosovo, Macedonia, Malta, Montenegro, Portugal, San Marino, Serbia, Slovenia, Spain, Turkey

West Europe - Austria, Belgium, France, Germany, Liechtenstein, Luxembourg, Monaco, Netherlands, Switzerland


Middle East - Bahrain, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, United Arab Emirates, West Bank and Gaza, Yemen


Australia / NZ - Australia, New Zealand

Melanesia - Fiji, New Caledonia, Papua New Guinea, Solomon Islands, Vanuatu

Micronesia - Guam, Kiribati, Marshall Islands, Micronesia, Northern Mariana Islands, Palau

Polynesia - American Samoa, French Polynesia, Samoa, Tonga, Tuvalu
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